20 Aussie founded Brands you might have discovered through Influencers
We highlight 20 Aussie brands you might have first discovered through an Influencer posting about their products.
influencer marketing; influencer agreement; influencer; influencer marketing laws in australia; influencer fees; influencer marketing lawyer
Do we need a Shareholders Agreement?
We discuss reasons for putting a shareholders agreement in place between the shareholders.
Contracting with Influencers – 10 tips to make your life easier
10 tips to make your life easier when contracting with Influencers.
Social Law Co. featured in Proctor Magazine
We were featured in Proctor Magazine (the pre-eminent magazine for the Queensland legal profession) discussing some of the legal implications of influencer marketing campaigns.
Legal Requirements for Social Media Competitions
We discuss some of the legal requirements when conducting social media competitions in Australia
Australian Influencer Marketing Laws and Codes
We discuss some of the legal issues to consider before conducting an influencer marketing campaign targeted at Australian consumers.
Top 10 reasons to stop winging your terms and conditions in informal direct messages (DMs)
We highlight some of the top reasons to create formal influencer agreements rather than to agree the terms of the arrangement in an email or direct message on social media.
Roberts v Con Katsiogiannis Legacy: The implied terms of an Influencer Agreement
The Roberts v Con Katsiogiannis Legacy case shows us how the implied terms of an influencer agreement may be determined in the absence of a written agreement between the parties.
Influencer Marketing in Australia: How to avoid legal issues
Influencer Marketing in Australia has become a tool of choice when it comes to advertising and marketing strategy. Brands of all sizes are now turning to it to help them grow a loyal customer base and increase their sales.
What to include in an Influencer Agreement
If you’re engaging in influencer marketing, you’ve probably heard you should have an Influencer Agreement. Here’s and overview of what to include.