sociallawco 
Complaints about influencer posts are on the rise and more are being upheld than we have ever seen before. We talk about why this is and what you need to know if you’re involved in influencer marketing campaigns going forward.
In this episode, we talk to Heather Leggett about how she grew her brand, Kippins, through collaboration, and how Instagram has changed since the early days in her business.
We consider whether influencer marketing may be legally acceptable advertising within the dental industry.
We discuss the risks for brands, influencers and agencies when it comes to using sexualised imagery in influencer marketing campaigns.
We break down the consumer complaints process in Australia regarding sponsored posts on social media and provide tips on what to do if you’re the subject of a complaint.
We discuss legal tips in relation to Loop Giveaways and why you should have each of the businesses involved sign a Loop Giveaway Participation Agreement before announcing the giveaway.
In this episode, we zone in on discussing Influencer’s fees and what you need to know when it comes to documenting them in your Influencer Agreement.
In this episode, we talk to Mike Bromley from Beyond Billables about what to look for in terms of brand alignment when it comes to influencer and brand collaborations and in particular: what we mean when we say brand alignment in the context of influencer marketing; why brand alignment between the influencer and the brand … Read more
If your business regularly engages with Influencers to promote your products or services, you might have wondered how you can reduce your risk, keep it professional and continue to move forward without delays. In this episode of The Social Law Co. Podcast, we give you 10 tips for contracting with Influencers to make your life … Read more
In this episode we talk to Rhianna Dickson, the owner of Rhi Communicate, which is a boutique PR and communications consultancy based in Adelaide which aims to help publicise small businesses and individuals through local PR strategies, events and social media management.
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