Tegan Boorman elected as the Chair of AiMCO for 2023 / 2024
The Australian Influencer Marketing Council (AiMCO) Guiding Council has elected Tegan Boorman as its Chair for 2023 / 2024.
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Upheld complaints about sponsored Influencer posts
Complaints about influencer posts are on the rise and more are being upheld than we have ever seen before. We talk about why this is and what you need to know if you’re involved in influencer marketing campaigns going forward.
Australian Influencer Marketing Code of Practice
AIMCO launches the Australian Influencer Marketing Code of Practice. We highlight some of the key points you should know before your next campaign.